For the first half of the year, bookstore sales were 6.1% ahead of the comparable period in 2015. According to estimates released by the U.S. Census Bureau, bookstores totaled $5.44 billion in the January-June 2016 span, up from $5.13 billion a year ago.
Bookstore sales in 2016 rose every month compared to 2015, including in June when sales increased 5.0% to…[more]
I get an inordinate number of questions about what the industry fondly calls “blurbs,” and here I attempt to cover them all with a detailed list of how authors can approach soliciting and choosing, and everything in between. In today’s book marketplace, blurbs still matter to publishers and the industry at large, in part because they’re a bit of a holdover from a bygone era and publishing is big on tradition, and in part because household names and big review outlets still carry a lot of prestige. The idea is simple. If you’re a fan of John Grisham and he blurbs a new legal thriller, you might be more inclined to give that new book a chance. But obviously most newly published authors today are not getting blurbed by household names or big review outlets. I’ve witnessed my own authors at She Writes Press agonizing over blurbs, while others seem to treat the whole endeavor like a sport. But by and large, whether the process of procuring blurbs comes easily or not, I see a lot of misconception about the blurb’s purpose and around the protocol of blurbing in general. So here’s my attempt to set a few things straight.…[more]
After two years and two novels published, I’d like to share my top tips for new authors, with the hope that my experiences will save you time and minimize stress! Feel free to comment and/or add your thoughts!
Good editorial advice is precious. The editorial process can be long and painful, but a good editor will skillfully fine-tune your story so it resonates with readers. When faced with… [more]
Everyone knows that you don’t pass up a kid’s lemonade stand. When you come upon a handmade sign, a wobbly card table and an icy pitcher of lemonade, you buy a cup. If the beverage looks a little sketchy, you don’t say, “no thanks, I’m not thirsty,” you say, “Yum. I think I’ll save this for later,” and you walk down the road a bit and pour it out behind a bush. Lemonade stands are not about thirst. You never, ever decline a cup.
Being an author is a little like having a lemonade stand; particularly if you’re doing a lot of the promotion and marketing yourself. You lug your card table and books and banners and bookmarks to whichever event is scheduled for that weekend; craft fairs, bookstores, library events, or conferences. You set up shop, hoping that the hundreds of people expected to attend will clean you out of your box of books and your pile of postcards. And sometimes I’ve seen that happen. To the guy next to me [more…]
Fair use allows you to use someone’s copyrighted work without permission. However, invoking fair use is not a straightforward matter. Before you use any part of anyone else’s copyrighted material – even for quotation purposes – you have to consider the risks that are involved. After all, would YOU like someone else to use YOUR copyrighted material without asking first?
“My eyes are starting to bleed from all this online marketing. (Yes, I know you’re reading this online right now, but hear me out.)
We crave offline connections—real interactions with . . . what are they called again? Humans!
And if you’re an author, you know how difficult it is to market your book. Sometimes, posting about it on Twitter or Facebook is like whispering in a crowded room.
Nobody’s gonna hear you.
That’s why I listed these 15 clever marketing ideas for authors-all offline.”
Grammar can be pretty funny. Whoever thought grammar was serious business hasn’t looked at some of the cartoons and memes on Facebook! And they obviously haven’t attended one of my workshops!
One of the more humorous gaffes that occurs in grammar (mostly in written language) is the misplaced (and sometimes dangling) modifier. These are often hard to find and easy to miss — whether you are the writer or the reader — but when you do find them . . .
Welcome to Part 4 — the final part — of the series about verb tenses. This post will review some common tense errors. In general we all do pretty well with tenses. However . . .
Ever hear that present tense usage instead of past tense:
- So I goes to the mall, and I sees my cousin. OR EVEN
- So I go to the mall, and I see my cousin. INSTEAD OF
- So I went to the mall, and I saw my cousin.
Sometimes people mix tenses that refer to the same time:
Harry Potter has never been “only for kids”, so when a library tried to set up an event sans adults, it was never going to end nicely. The City of Perth Library in Australia originally invited “witches, wizards and muggles” aged 12 to 18 to the get-together, in a bid to introduce young people to the new library and its staff.
‘“My car is Harry Potter themed with a Harry Potter license plate!” wrote one disgruntled library member”‘
Hummingbird for Book Publishers. Sell the e-books and audiobooks you publish from your own branded storefront. Missing out on direct to consumer digital sales? With Hummingbird, you can be up and running in minutes and start selling your e-books and audiobooks directly to your readers via your own branded storefront and branded app. Why send your customers to another company’s website? You can even sell the books of other publishers/authors, and get paid the Merchant cut!
The short info you need:
Hummingbird pays 73% of your own titles and 12-23% of the retail price other titles sold from your storefront.
Direct deposit to your bank account.
Looks like there’s no download charges, or tax withholding.
This could well be a decent addition to your portfolio of sales vendors.
As always, do the due diligence on the vendor, and please do make comment of you have experienced them or have other info.