“I’ve been as guilty as anyone, speculating about the demise of print in the classroom. But a combination of institutional resistance, vested interest and simple disinterest have ultimately conspired to position digital textbooks on the slow train to never. In fact, in a recent survey conducted by Campus Computing on behalf of the National Association of College Stores (NACS), “never” was the answer over 24% of respondents gave when asked when content in the classroom will be primarily digital.
Surveying faculty and students on the adoption of and/or readiness for academic digital content has become a competitive sport, resulting in regular reports presented by associations, trade groups and retailers. You don’t need to look at many of these to spot the themes consistent to all: Students prefer print, textbook cost is an issue and faculty isn’t inclined to experiment.”
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